Speed-Trap

Speed-Trap is a provider of software that uses Web 2.0 technology to capture and deliver complete, real-time data on every individual on-line customer and prospect, based on detailed analysis of their current and historic on-line behaviour and experience – complete on-line customer insight.

Software solutions built using Speed-Trap are being used to drive, monitor and measure on-line marketing activity, business processes and real-time content management systems.

These include applications such as campaign management, customer segmentation, customer experience monitoring and online performance measurement. Other customers are using the technology to monitor key business metrics, to provide operational insight crucial for website design and for online fraud prevention.

The Speed-Trap On-line Customer Insight Platform is one of the most capable sets of integrated, on-line customer-focussed applications on the market today. It allows organisations to deliver a wider range of customer experience, real-time personalisation and CRM applications faster and at lower cost than any competitive solution.

Privacy

Privacy on the web is a very important issue. This page details the privacy policy of this web site, and provides a link to more information about our products.

Privacy Policy

Specific personal data, e.g. your name, address, preferences, credit details, will only be used to allow us to transact business with you and to answer your inquiries.
Non-specific data, e.g. monitored key strokes, mouse movements, pages visited, etc. will be included in our continuous (but anonymous) analysis of visits made to our site, as part of our ongoing quest to make our content more and more informative, relevant and enjoyable for you to use.
We will not provide your personal data to third parties (unless ordered to do so by a competent legal authority), nor will we use it for any purposes except those stated above, unless we have first sought and received your permission.

We use this site for testing and demonstration, and this means that it uses our products. These are designed to capture interactions with the site. This includes time-stamped mouse clicks, page loads, typing, mouse-overs, form filling etc. This information is encrypted as we send it, and it can only ever be delivered to our site.

Our contact forms and e-mail links allow you to communicate with the company. We do not collect profiling information, we do not sell advertising space on this site, we do not pass any information from this site to any other company for commercial purposes, unless you are making a sales or product inquiry, in which case we reserve the right to pass your request to one of our business partners for action.

To control the data we collect from you please follow this link to the collection management page