News Stories    

Speed-Trap - turning customer data into...

complete online customer insight

Speed-Trap

 

Speed-Trap is a provider of software that uses Web 2.0 technology to capture and deliver complete, real-time data on every individual on-line customer and prospect, based on detailed analysis of their current and historic on-line behaviour and experience – complete on-line customer insight.

Software solutions built using Speed-Trap are being used to drive, monitor and measure on-line marketing activity, business processes and real-time content management systems.

These include applications such as campaign management, customer segmentation, customer experience monitoring and online performance measurement. Other customers are using the technology to monitor key business metrics, to provide operational insight crucial for website design and for online fraud prevention.

The Speed-Trap On-line Customer Insight Platform is one of the most capable sets of integrated, on-line customer-focussed applications on the market today. It allows organisations to deliver a wider range of customer experience, real-time personalisation and CRM applications faster and at lower cost than any competitive solution.

In-House Deployment

 

If you prefer to take our products in-house, then just purchase a license for any of our market-leading solutions and put the complete power of Speed-Trap at your fingertips, running on your own servers.

 

This approach provides complete control of the Speed-Trap system, allowing you to place data management, security and processing under your in-house policies and procedures.

 


This approach also makes sense if you're planning to integrate Speed-Trap data directly into your corporate data warehouses or other operational systems.

Speed-Trap and our partners provide complete training and support options for both your operational and analytical staff, as well as business consultancy, application support, systems integration and other services.

You can also take advantage of the open APIs and development tools Speed-Trap can offer you to customise your Speed-Trap system, and make it an integral part of your enterprise data and IT infrastructure.

Our on-line software delivery will provide automated updates to your systems to keep them current with our latest solutions, all at the click of a button.

Talk to our support organisation about service management options included with our products, and our recommendations on automating management of Speed-Trap systems.