Speed-Trap

Speed-Trap is a provider of software that uses Web 2.0 technology to capture and deliver complete, real-time data on every individual on-line customer and prospect, based on detailed analysis of their current and historic on-line behaviour and experience – complete on-line customer insight.

Software solutions built using Speed-Trap are being used to drive, monitor and measure on-line marketing activity, business processes and real-time content management systems.

These include applications such as campaign management, customer segmentation, customer experience monitoring and online performance measurement. Other customers are using the technology to monitor key business metrics, to provide operational insight crucial for website design and for online fraud prevention.

The Speed-Trap On-line Customer Insight Platform is one of the most capable sets of integrated, on-line customer-focussed applications on the market today. It allows organisations to deliver a wider range of customer experience, real-time personalisation and CRM applications faster and at lower cost than any competitive solution.

Deployment

Our solutions can either be purchased as an ASP service (SaaS) from Speed-Trap or our partners, or run in-house on your own servers.

These two options provide the possiblity of rapid deployment to respond to real-time demands, or the flexibility provided by your own operational environment.

Choose a monthly ASP service, and be up-and-running for the cost of a two-minute change to your web templates. Or deploy our technology in-house for complete control of your information and real-time raw data analysis. This flexible approach lets you deploy Speed-Trap solutions without overloading your IT department. The system also allows you to provide integrated reporting across multi-domain portals without the need for any changes to the site or the use of 3rd-party cookies.

ASP Managed Service
Ease of ownership, fixed monthly payments, full interactive dashboards, 24-by-7 service management and guaranteed service levels.
In-House Deployment
Complete control, simple integration with in-house BI solutions, security, custom data management.

Whichever deployment option you choose, all the data and analysis belongs to you, and is stored and managed securely.