Speed-Trap

Speed-Trap is a provider of software that uses Web 2.0 technology to capture and deliver complete, real-time data on every individual on-line customer and prospect, based on detailed analysis of their current and historic on-line behaviour and experience – complete on-line customer insight.

Software solutions built using Speed-Trap are being used to drive, monitor and measure on-line marketing activity, business processes and real-time content management systems.

These include applications such as campaign management, customer segmentation, customer experience monitoring and on-line performance measurement. Other customers are using the technology to monitor key business metrics, to provide operational insight crucial for website design and for on-line fraud prevention.

The Speed-Trap On-line Customer Insight Platform is one of the most capable sets of integrated, on-line customer-focused applications on the market today. It allows organisations to deliver a wider range of customer experience, real-time personalisation and CRM applications faster and at lower cost than any competitive solution.

Customer stories

Learn more about how successful international companies are deploying Speed-Trap's integrated on-line customer-focussed applications to benefit their businesses.

Click on the links below to download a pdf. 

ghd

ghd, the leading brand in heat-styling, selected customer insight software from Speed-Trap to optimise its global website's performance.

 

 

Anglia Co-operative

Anglia Co-operative uses Speed-Trap's Web 2.0 technology to maximise e-commerce revenues.

 

Fortis

Fortis boosts web business with Speed-Trap. Fortis credit4me reports 25% growth in customers completing web loan applications with Speed-Trap's new customer insight software.

 

Paddy Power

Paddy Power uses Speed-Trap to take the risk out of future on-line development. On-line customer analysis helps leading gambling site to increase revenues and improve on-line user experience.

 

Betfair

Betfair brings in Speed-Trap as a safe bet to drive new on-line initiatives. Complex e-commerce platform deploys Speed-Trap to dynamically drive its on-line marketing campaigns and increase revenues.

 

HotelConnect

HotelConnect brings in Speed-Trap and transforms on-line marketing success. Rapidly deployed software was immediately monitoring every page and every link, providing the first true appreciation of the whole site's performance.

P&O Ferries

P&O Ferries selects Speed-Trap to monitor and dynamically manage the content of their web site. Ensuring that they are proactively driving the conversion of the site through a better understanding of how their customers use it.

TravelTainment

TravelTainment uses Speed-Trap to fully understand consumer interactions. To improve conversion ratios of "lookers-to-bookers"