Speed-Trap

Speed-Trap is a provider of software that uses Web 2.0 technology to capture and deliver complete, real-time data on every individual on-line customer and prospect, based on detailed analysis of their current and historic on-line behaviour and experience – complete on-line customer insight.

Software solutions built using Speed-Trap are being used to drive, monitor and measure on-line marketing activity, business processes and real-time content management systems.

These include applications such as campaign management, customer segmentation, customer experience monitoring and on-line performance measurement. Other customers are using the technology to monitor key business metrics, to provide operational insight crucial for website design and for on-line fraud prevention.

The Speed-Trap On-line Customer Insight Platform is one of the most capable sets of integrated, on-line customer-focused applications on the market today. It allows organisations to deliver a wider range of customer experience, real-time personalisation and CRM applications faster and at lower cost than any competitive solution.

ASP Managed Services

You can subscribe to one of our pre-packaged ASP service offerings for any Speed-Trap solution, and for a fixed quarterly fee you can be getting tailored answers to the questions you need answering, or the data to drive your systems, within days. Our partners can provide similar services and will often provide additional insight and services because of their particular market skills.

ASP service removes the need to invest in servers or the skills to run them, and allows you to deploy a Speed-Trap solution without Capital expenditure. Many customers choose an ASP implementation as a first step in deploying larger Speed-Trap solutions which will be linked with in-house data or resources.

We take on the management of the collection and analysis of the data you need to take control of your on-line business, leaving your resources free to make the information-lead decisions which will transform your business.

We host your systems in state of the art, secure and fully managed facilities provided for us by tier one internet service providers such as Savvis and Viatel. Our partners offer solutions in many geographies with flexible services to meet your exact requirements.

To ensure top-notch service performance we build on top of this hosting infrastructure an automated 24-by-7 systems management capability which monitors the end-to-end availability and operation of our servers, including data collection, performance and processing; all this backed up with qualified and experienced system engineering and support staff.

You can rely on the Speed-Trap Customer Insight Platform to give you all the data, all the time.